Entries by PondelWilkinson

Frothy Market Prompts Old Tactic with a Twist

The market was hot, and virtually all participants were making money. Around the time that the movie, “The Wolf of Wolf Street” was out, folks in the IR industry were rolling their eyes a lot. The hyper, cold-calling brokerage salespeople depicted in the movie—but taken from real life—did almost anything to establish new accounts and […]

Cocktail Party Talk

What do you say when you’re at a cocktail party, summer BBQ, or some other social gathering where you’re sure to meet new people who will invariably ask what you do for a living? If you’re a doctor, lawyer, accountant, musician (or one of a host of other professions) the answer is quite easy.  What […]

Small Talk at Annual Shareholders’ Meetings

We’re nearing the end of the season with respect to annual shareholders’ meetings, and taking a constructive look at what went right or wrong is always helpful in anticipation of next year. Perhaps one of the most daunting aspects of annual shareholders’ meetings is when investors and management teams are mingling outside of the formal […]

Exceptional CEOs

I’ve worked with many CEOs over the last 25 years. Some great, some good, and some who didn’t quite make the grade.  The great ones had a few traits in common…they were excellent communicators, compassionate and whip smart.  (Italicized text represents my own editorial.) The Harvard Business Review recently outlined four essential behaviors of successful […]

Not Your Average Covfefe

Whether investor relations or strategic public relations, or even in politics, we all know that words matter. Every once in a while, I get stumped, sometimes amused, by simple-sounding, strange words that I have never seen before. Some only have four letters. I jotted down ten real words I read over the past couple of […]

Pretzels as a Barometer of Being Busy

Every office has its busy times, be they monthly, quarterly or annually. For investor relations and public relations firms, such periods vary from quarterly financial reporting, to client crises, and unexpected projects. In our office, a look at our “pretzel barrel” and how fast it is depleted is a great gauge of how busy we […]

Memorial Day Marketing

While Memorial Day is sort of the unofficial start of summer, the holiday is a solemn one, established to honor fallen servicemen and women of the U.S. military. It’s also a time for big summer sales … and everyone from car brands to home improvement centers are getting in on the action. Too many times, […]

The Protocols of Selling a Story

Everyone is selling something.  It doesn’t matter if you’re in business, education, or politics, we’re all trying to sell a widget, a way of thinking, a party affiliation.  The difference is the method in which something is sold. For example, are solid facts used to back up a thesis about why a consumer should buy something?  Does […]

The 10 Plagues of Investor Relations

            You may be asking yourself, what does Passover have to do with investor relations and strategic public relations?  Not much, actually, but in honor of the holiday I thought it might be interesting to name ten things plaguing our industry.  Not so different, I guess, from naming the ten […]